The Audi and Volkswagen brands have again taken top positions in the latest auto-motive customer care survey conducted by Ipsos in South Africa. This research, based on interviews with more than 20 000 customers in 2017, covered both the purchasing and servicing experiences. The research conducted by Ipsos is a valuable tool with which to measure customer service in the automotive market in South Africa. To support the credibility of the research, the sample of participating brands in the latest survey represented more than three out of every four new…
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