Mercedes Benz has a history of introducing innovative technology into its flagship S-Class then later rolling down this Tech to its E-Class, C-Class, and other ranges. This philosophy has always elevated the S-Class to play a significant role in the development of Mercedes Benz over the past twenty years. In 1971 the 300 SEL 6.8 AMG was launched and today the new AMG S 63 E PERFORMANCE with hybrid technology has once again set the benchmark in the segment. This model combines the AMG 4.0 – litre V8 biturbo engine…
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Mercedes-Benz launches its new technology and product brand, EQ
The world is rapidly changing as megatrends transform our lives. Consequently, business models are changing as disruptors break-down norms. “The great transformations that the automotive industry is currently undergoing pose great opportunities to shape the future in lasting ways. One thing is clear, the proven recipes for the success of yesterday, will not be the recipes for the success of tomorrow,” says Johannes Fritz, Co-CEO of Mercedes-Benz South Africa and Executive Director of Mercedes-Benz Cars. “At Mercedes-Benz, we believe that the key ingredient to achieving success in the future is…
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